Here’s to you, Kickstarter Hero.
When a great project is in dire need of new pledges to reach that all-or-nothing goal, backers will often rally the troops to cross the finish line on time.
Two great projects are racing against the clock today, with light on the horizon:
Urban Air is an art project and ecological experiment designed to replace empty LA billboards with living bamboo forests. With just 10 hours left and more than 1,400 backers already on board, the project is less than $5,000 away from its goal.
Retro Game Crunch is based on a crazy premise: What if a small team of designers created a new game every month in collaboration with their fans? For six months straight, that’s exactly what the Crunch plans to do — and more than 1,300 backers are contributing to the process. But with just over a day left to go, the project still needs more than $8,000.
There is hope! This week witnessed two particularly inspiring examples of buzzer-beating success.
Sportsfriends, a collective of four experimental game designers, rocketed from 61% to 101% funded in just four days, bringing on nearly 2,000 new backers and raising roughly $60,000 with an outpouring of support from the indie games community. Twitter activity led the charge, accounting for 25% of all pledged dollars.
Happy Baby, a new film written and directed by Stephen Elliott of The Rumpus, made a similar climb, moving from 61% to 104% funded in four days while adding 302 backers and almost $36,000. Many backers increased their pledges, while others just couldn’t resist the prospect of a smooch from Elliott himself.
Keep on with the force, don’t stop. Don’t stop ‘til you get enough!